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Marketing Technology Mary Rombaut Marketing Technology Mary Rombaut

If You Could Replace One Marketing Tool Tomorrow, What Would It Be? 

Traditional marketing automation platforms promised simplicity, but for many marketers, they’ve delivered the opposite. From clunky UX to poor integration, these tools are falling behind modern needs. In this article, we explore why marketing automation is one of the most replaced tools in the martech stack and what smarter alternatives are taking its place.

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Recommenda's Top 10 Takeaways from 2024 

Reflect on 2024's biggest mar-tech lessons with Recommenda's top takeaways! From AI-driven personalization to seamless integrations and data-driven strategies, discover the insights that shaped marketing this year and learn how to prepare for 2025’s emerging trends. Stay ahead with actionable tips for refining your mar-tech stack.

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